Back to the Learning Academy.

How to target influencers?

Why is influencer marketing suddenly so popular? With the rise of social media, it's never been easier to connect with people and audiences all across the globe.

Additionally, 70 percent of millennial consumers are influenced by the recommendations of their peers in buying decisions according to an influencer marketing survey conducted by Collective Bias.

To learn more about targeting influencers, read Cision's article

Related Articles

Best practices in environmental incident response

A conviction for an environmental offence gains press attention, and can have a negative impact on a corporation's ESG report card; so how should companies navigate the increased regulatory scrutiny?

TMX Investor Solutions: Proxy Insights 2022

With changing regulations and increased disclosure requirements, TMX Investor Solutions Inc. ("TMXIS") can help you better manage your proxy season and more thoughtfully prepare for your annual meeting. This Proxy Season Insights publication summarizes developments on key topics relating to the 2022 Proxy Season trends, including climate change concerns and diversity.