Back to the Learning Academy.

How to target influencers?

May 25, 2020
Cision
Corporate Access, Investor Relations, Disclosure

Why is influencer marketing suddenly so popular? With the rise of social media, it's never been easier to connect with people and audiences all across the globe.

Additionally, 70 percent of millennial consumers are influenced by the recommendations of their peers in buying decisions according to an influencer marketing survey conducted by Collective Bias.

To learn more about targeting influencers, read Cision's article

Related Articles

May 28, 2025
TMX Group & Business Future Pathways

Business Future Pathways

TMX is proud to partner with the Business Future Pathways initiative, which helps Canadian companies build credible, investor-endorsed climate transition plans—creating clarity and confidence for long-term investment.

June 27, 2025
TMX Group

Participate in Canada Climate Week Xchange

This November, organizations across Canada will host a series of events focused on climate-related challenges and opportunities for the first Canada Climate Week Xchange (CCWX). To stay informed about these events and other climate news, we encourage you to subscribe to the CCWX newsletter.

TMX Group Limited and its affiliates do not endorse or recommend any securities issued by any companies identified on, or linked through, this site. Please seek professional advice to evaluate specific securities or other content on this site. All content (including any links to third party sites) is provided for informational purposes only (and not for trading purposes), and is not intended to provide legal, accounting, tax, investment, financial or other advice and should not be relied upon for such advice. The views, opinions and advice of any third party reflect those of the individual authors and are not endorsed by TMX Group Limited or its affiliates. TMX Group Limited and its affiliates have not prepared, reviewed or updated the content of third parties on this site or the content of any third party sites, and assume no responsibility for such information.

Copyright © 2025 TSX Inc. All rights reserved.