Back to the Learning Academy.
How to target influencers?

May 25, 2020

Cision
Corporate Access, Investor Relations, Disclosure

Why is influencer marketing suddenly so popular? With the rise of social media, it's never been easier to connect with people and audiences all across the globe.
Additionally, 70 percent of millennial consumers are influenced by the recommendations of their peers in buying decisions according to an influencer marketing survey conducted by Collective Bias.
To learn more about targeting influencers, read Cision's article
Related Articles

June 26, 2025

TMX Newsfile
When your company’s earnings news hits the market, stock prices can react in milliseconds. In today’s high-speed environment, alignment between your press release and corresponding SEDAR+ or EDGAR filing is more than a best practice. It’s a strategic imperative.

May 27, 2025

TMX Newsfile
Many public companies struggle to maintain investor visibility and engagement between earnings announcements or major financial events. In this edition of our “Reasons to Announce” series, explore seven marketing and branding press release ideas you can use to stay visible and build trust between financial updates.